OptimizeStart today
All roles
Vacancy · Marketing

Social Media & Influencer Marketer

Make health something people want to watch, with content and the right creators.

32–40 hoursAmsterdam
Interested?

Want to help build the next chapter of Optimize? Email Wout, we would love to meet you.

Wout
WoutCo-founder
TeamMarketing
Hours32–40 hours
LocationAmsterdam
Applywout@optimizelifestyle.io
Our mission

Help build the health of tomorrow.

We believe health does not start in the doctor's office but in your everyday life. Knowing where you stand lets you make small choices every day that add up.

That is why we are building care that looks ahead: preventive, personal and based on your own data. Optimize brings your blood values, your wearable and your lifestyle together and turns them into a next step. Whoever works here helps build future-proof care, in which people stay healthy and fit for longer.

01Early signal
My blood data
LDL cholesterol3.6 mmol/L
Fasting glucose5.1 mmol/L
Vitamin D41 nmol/L

Prevent.

Know where you stand, well before anything becomes a complaint.

02Explained
Summary
Almost everything is within range; ferritin and LDL are the two to keep an eye on.

Understand.

Plain language about what your values and your data mean.

03Retest
LDL cholesterol
−0.6 mmol/L at the retest

Adjust.

A small step every week, and a retest that shows what it brings.

Every measurement makes the next step more precise.

Who are you?

Social savvyYou know what is happening on Instagram, TikTok and other social channels and understand what makes people watch, share and remember content.
Influencer-mindedYou know the creator world and which influencers and experts are credible and relevant for subjects around health, lifestyle and technology.
CreativeYou come up with formats and content that stand out and turn complex subjects into content people actually want to watch.
EntrepreneurialYou spot opportunities, come up with ideas and get moving without anyone having to tell you the next step.
A strong communicatorYou get creators, experts and partners excited and build relationships easily.
Strategic and hands-onYou can design a social strategy and turn it into concrete posts, formats, campaigns and collaborations yourself.
CuriousAbout health, wearables, biomarkers, longevity, health tech and what is happening in AI.
Well organisedYou keep the overview over several creators, collaborations, content and campaigns at once.
Results-drivenYou look beyond likes and reach and want to understand which content actually contributes to brand, engagement and growth.
AmbitiousYou don't just want to manage social media, you want to help build a brand that inspires people to be more conscious about their health.

What will you do?

Build the social strategyHelp shape the social media strategy of Optimize and decide which stories, formats and subjects we tell on which channels.
Come up with contentDevelop creative formats, posts, Reels, TikToks and other content concepts that fit Optimize and our audience.
Make contentMake content yourself and write briefings for designers, videographers, creators and other partners.
Find influencersIdentify relevant creators, experts and ambassadors who fit Optimize, our audience and our view on health.
Influencer partnershipsSet up, guide and evaluate collaborations with creators.
Brief creatorsWrite clear briefings and give creators enough freedom to make content that feels authentic and fits Optimize.
Translate health contentTurn subjects around biomarkers, wearables and health into clear and appealing social content.
Spot trendsKeep following developments in social media, creators, health, lifestyle and AI and turn them into opportunities for Optimize.
Build communityWork on an engaged community around health, data and optimising your daily life.
Develop campaignsCome up with and run creative social and influencer campaigns together with the team.
Measure & improveAnalyse results, experiment with formats and keep learning which content works best.
CollaborateWork closely with content, brand, campaign management and external creators and partners to help Optimize grow.

What do we offer?

Lots of responsibilityThe freedom to help shape social and influencer marketing and carry out your own ideas.
Direct impactYour work contributes directly to the growth and visibility of Optimize.
A brand to buildThe chance to help decide how Optimize develops and how we tell our story.
Creative freedomRoom to come up with and test new formats, campaigns, creators and collaborations.
Health × Tech × DataWork where health, technology, science, wearables and data meet.
A unique creator worldWork with influencers, experts and creators focused on health, performance and lifestyle.
Room to growYour role grows with Optimize and you get room to develop yourself further.
A good salaryIn line with your experience and responsibility.
A MacBookAnd everything else you need to do your work well.
An ambitious teamShort lines, lots of energy and the drive to build something big.
Applying

From first email to offer.

You email Wout and get a short call back. Then come three conversations, and between each step we give you a quick call, so you always know where you stand.

Video call
Meet Wout
~30 min · from wherever you like
M14
T15
W16
T17
F18
S19
S20
Tue 15 Oct14:00

A short introduction

Half an hour by video call. We tell you about Optimize, you tell us about yourself; no preparation needed.

We call you
At the office
Our office in Amsterdam
~60 min · on the courtyard garden
We talk about
Your work
What you have made
Your ideas
For our brand

Specialist interview

An hour at the office with someone from your field: your work, your ideas and how you would approach it.

We call you
Founder interview
Where Optimize is heading
The coming years
Your role in it
And how it grows
All your questions
Anything goes
Does it click?
Then the offer follows

Founder interview

An hour at the office with the founders, about where Optimize is heading and the part you would play in it.

We call you
New message
Our offer
From Optimize · today
Role and responsibility
Salary and hours
Start date

Offer

If it clicks on both sides, you get our offer by email: role, salary, hours and start date.

Other roles

Maybe another role fits you better.

Marketing

Content & Brand Manager

Decide what Optimize says, to whom and where, and build the brand that goes with it.

32–40 hoursAmsterdamSee the role
Marketing

Campaign Manager

Make every influencer and social campaign run right, from briefing to going live.

32–40 hoursAmsterdamSee the role
Marketing

Creative Concepter

Come up with the concepts people remember, social-first and with creators built in.

32–40 hoursAmsterdamSee the role
Apply

Recognise yourself in this?

Email Wout and tell us why this role fits you. We would love to meet you.

Wout
WoutCo-founder, Optimize

Want to help make Optimize better?

Cookies show us what works on the site and which ads are worth it. For that we share data with two advertising partners. You can change this any time.

Privacy policy

Cookies

We use cookies to understand how visitors use our site and improve your experience. Strictly necessary cookies always stay on; you choose the rest. Privacy Policy ↗